Pin Magic vs Metricool

By Muhammad Ali Qureshi · Updated 23 October 2026 · 6 min read

Short answer: Metricool is a social media planning and analytics tool. It helps you schedule posts and measure how they perform. Pin Magic creates the pins and blog images: paste a post link, get 10+ pins, and use the Extension for WordPress images and internal links. Metricool tells you what works. Pin Magic helps you make more of it. They are not rivals, and they fit well together.

Quick comparison: Pin Magic vs Metricool

Pin Magic does not schedule pins or report on them. It makes the pins, and you publish and measure with the tools you prefer. If you are still choosing a scheduler, see blog image automation tool.

What is Metricool?

Metricool is a social media tool that combines a content planner with analytics and reporting. You can plan posts on a calendar and then look at how your accounts perform across networks. It is often used by people who want numbers in one place, including agencies that send reports to clients.

That makes Metricool an analytics and planning tool. It helps you decide what to post and see what happened afterward. It does not create your pin designs from a blog post, and it does not add images or links inside WordPress. That is the gap Pin Magic fills.

Where each tool is strong

Metricool is strong at

• Reports that bring data from several social accounts into one view.
• A planning calendar so you can see upcoming posts.
• Features for tracking competitors and, at the time of writing, ad performance. Check its site for current details.
• A good fit for people who like to make decisions from data.

Pin Magic is strong at

• Paste a post link in Studio and get 10+ pins to choose from, built on 100+ templates.
• Use your own photos, colours and fonts, then export 1000 x 1500 PNG files.
• The Extension makes blog images with Flow, adds them to WordPress and inserts internal links.
• A flat price, with a lifetime option, and no reporting layer to learn.

What to keep in mind about Metricool

Neither tool does everything. Here is what to watch for.

• Metricool is only as useful as the content you feed it. Great reports cannot fix a shortage of pins.
• Metricool covers many networks, so Pinterest is one part of a wider tool. Check how deep its Pinterest features go for your plan.
• Pin Magic has no analytics. Use Pinterest Analytics, Metricool or another tool to see results.
• Pin Magic does not publish. You export PNG files and upload them to a scheduler or to Pinterest.

Data tells you what to make. Pin Magic makes it.

Analytics are only useful if you act on them. Say your reports show that pins about a certain topic bring the most clicks. The next step is to make more pins on that topic, with fresh designs, and publish them over time. That step is where most people stall, because design takes hours.

Pin Magic shortens it. Take the post that is already working, paste its link into Studio and get 10+ new pins. Change the photos, keep the strong keyword and publish the best ones. Then measure again in Metricool or Pinterest Analytics. This loop of measure, make, publish is the core of Pinterest marketing strategy.

The data side also guides your keywords. Combine your reports with Pinterest keyword research and the free keyword generator so each new pin targets a phrase people really search for.

Pricing

Pin Magic: the Studio + Extension bundle is $10/month or $70/year, and the Extension alone is $5/month or $35/year. There is a one-time lifetime deal for the bundle at $100. See pricing and the lifetime deal.

Metricool: it sells plans that depend on the number of brands, accounts and features. These change over time, so check the Metricool site. Because Pin Magic does a different job, you do not need to drop Metricool to add it.

Which one should you choose?

Choose Pin Magic if

• Your main problem is making pins and blog images, not measuring them.
• You publish in WordPress and want images and internal links added for you.
• You want 10+ designs per post in minutes.
• You prefer a flat price or one payment.

Choose Metricool if

• You need reports across several social accounts.
• You want planning and analytics in one tool.
• You send performance reports to clients or your team.

Use both if

• You want to measure results and also speed up creation. Use Metricool for the numbers and Pin Magic for the pins.

How to use Pin Magic with Metricool

Here is a simple loop you can repeat every month:

1. Open your reports and find the posts or pins that bring the most traffic.
2. Paste the links of those posts into Pin Magic Studio and generate 10+ new pins for each.
3. Pick the most different designs. Change photos and headlines so each pin looks fresh. Export as 1000 x 1500 PNG.
4. Write titles and descriptions with the pin title generator and pin description generator.
5. Publish over several weeks. Check your reports after a month and repeat for the winners.

To see how reporting tools sit among other options, read best Pinterest tools. Agencies that share reports with clients may also like Pin Magic vs Agorapulse and Pin Magic vs Sprout Social.

Frequently asked questions

We describe Metricool in general terms because its plans and features change often. Check the Metricool website for its current features and prices before you decide.

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