By Muhammad Ali Qureshi · Published 20 October 2026 · 7 min read
Short answer: use a 2:3 vertical image, for example 1000 x 1500 pixels. Pins taller than 2:3 can be cut off in the feed, and square pins use less of the screen. Set your template to 1000 x 1500 once and every pin you make from it is the right size.
Pinterest pin size cheat sheet
Pinterest recommends a vertical shape for standard pins. The table below lists the sizes most people need. Pinterest updates its specs from time to time, so check the official Pinterest help centre if you need an exact limit for ads or video.
| Pin format | Recommended size | Notes |
|---|---|---|
| Standard image pin | 1000 x 1500 px (2:3) | Best default for blog posts and products |
| Square image pin | 1000 x 1000 px (1:1) | Works, but takes less room in the feed |
| Video pin | 1:1, 2:3, 4:5 or 9:16 | Vertical fills more of a phone screen |
| Carousel pin | 1:1 or 2:3 | Use the same ratio on every card |
| Full-screen vertical content | 1080 x 1920 px (9:16) | Keep text away from the edges |
Standard image pin size
A standard pin is one image with a title, description and link. Pinterest favours a 2:3 aspect ratio, and 1000 x 1500 pixels is the size most creators use. Any size with the same ratio works (800 x 1200 or 1200 x 1800, for example), but 1000 x 1500 stays sharp on high-resolution phones without creating huge files.
Very tall "infographic" pins used to be popular. Today the bottom part of an over-tall pin may be cropped in the feed, so the part that sells the click (the headline, the main subject) should sit in the top two thirds.
Video pin and carousel pin size
Video pins can be square (1:1) or vertical (2:3, 4:5 or 9:16). If you make video, design for 9:16 or 2:3 and keep captions and logos clear of the edges, because buttons and the profile name sit on top of the video on a phone.
Carousel pins let people swipe through several images in one pin. Use the same ratio on every card (all 1:1 or all 2:3) so the carousel does not jump in height as people swipe.
File type, colour and file size
- Format: PNG or JPEG for image pins. Export PNG from design tools to avoid compression blur.
- Colour: upload in the sRGB colour profile. Custom profiles can shift colours slightly.
- Pure white or pure black backgrounds: Pinterest may add a faint tint to these in the home feed, so use a very light grey or a brand colour if the exact shade matters.
- File weight: keep images light enough to upload quickly. A 1000 x 1500 PNG is usually well under the upload limits.
Title and description limits
Size is only half of a pin. Pinterest allows up to 100 characters in a title and up to 800 characters in a description, and the first part of the title is what shows in the feed, so lead with your main phrase. Verify the current limits on Pinterest before you publish at scale.
To write both quickly, use the free Pinterest pin title generator and pin description generator. For the thinking behind them, read our Pinterest SEO guide.
Design tips that work at any size
- Design for a phone. Most people see pins on a small screen, so headline text must be large and short.
- Keep a safe margin. Leave space around the edges so nothing important is cropped or covered.
- One idea per pin. One headline and one clear image beat a busy collage.
- Match the headline to the title. The words on the image and the pin title should describe the same thing.
- Add alt text. Describe what the image shows for screen-reader users and as an extra text signal.
How to make pins at the right size without resizing
The easiest way to get the size right every time is to start from a template that is already 1000 x 1500. In Pin Magic you paste a link to your post, choose from 100+ templates, add your own colours, fonts and photos, and export 10+ pins in one go. You can compare this with doing it by hand in our guide to AI-generated pins vs manual design, or see the best AI tools for Pinterest pin creation.
Frequently asked questions
What is the best Pinterest pin size?
Use a 2:3 aspect ratio such as 1000 x 1500 pixels. That vertical shape takes up more room in the feed than a square without being cropped.
What happens if my pin is taller than 2:3?
It may be cut off in the feed. Keep the headline and main subject well inside the frame, or resize the pin to 2:3.
Can I use square images on Pinterest?
Yes. Square pins work, they just use less of the screen than a vertical pin. For standard pins, vertical is usually the better choice.
What file type should I use for pins?
PNG or JPEG. PNG in the sRGB colour profile gives the cleanest result.
Do I need a different size for every pin?
No. Make one 1000 x 1500 template and create every pin from it. Vary the image and headline, not the size.
Default to 1000 x 1500
If you remember one number, make it 1000 x 1500 pixels. It matches the 2:3 ratio Pinterest recommends, avoids cropping and works for nearly every organic pin. Next, learn how to make fresh pins from the same post and how often to post.
